What is Digital Marketing?
Digital Marketing is promoting your products using digital mediums.
Or
Digital Marketing i.e. Online Marketing is promoting the brands to connect with your potential customers using the online medium.
Components of Digital Marketing.
1. Website Designing
2. SEO (Search Engine Optimization)
3. Content Writing
4. Email Marketing
5. SEM(Search Engine Marketing)
6. SMM (Social Media Marketing)
WEBSITE DESIGNIING:
It is a place on Internet, where a company, organization, foundations, etc can put their information at one place.
Their are two types of websites, i.e. Static website, Dynamic website.
SEARCH ENGINE OPTIMIZATION (SEO):
It is upraising your website on the search engines (like Google, Yahoo, Bing, etc.).
It is done majorly in 3 ways, i.e. Onpage SEO, Ofpage SEO, Technical SEO.
SEM (Search Engine Marketing) :
It is also known as Paid Search Marketing. In this form of marketing usually Businesses (user) pays money to the Google to show their Adds on the first page of Google.
CONTENT WRITING:
It is the process of observing, planning and writing an attractive content about anything in Blog, Articleor any other form.
EMAIL MARKETING:
It is the form of digital marketing done with the help of E-mail. It is making your customer aware of any services, Offers and anything you are provided with the help of e-mail.
SMO (Social Media Optimization) :
Social Media Optimization is optimizing your social media handles by many factors to increase the reach and brand awareness among the audience.
SMM (Social Media Marketing) :
It is paid marketing done with the help of social media. In this we promotes our posts, run adds in the social media handles to reach our targeted audience. It increases brand awareness and also bring customers for our business.
THEIR ARE SOME FACTORS OF DIGITAL MARKETING.
WHY TO CHOOSE DIGITAL MARKEITNG AS A CAREER IN 2023 ?
As you see the Importance of Digital Marketing in the above paragraph. So you can relate that their is very high scope in Digital Marketing.
These are the some points on why to choose Digital Marketing as a career in 2023.
1. Their is very high increase in requirement of Digital Marketer in corporate world.
2. There is very high Job opportunities in many companies, as big and small companies are hiring the digital marketers in very fare packages.
3. Everyone is trying to shift their businesses on the digital media which increases the requirement of Digital Marketer.
4. With the help of Digital Marketing you can increase the Brand Awareness.
5. With the help of Digital Marketing you can increase your customers.
6. With the help of Digital Marketing you can start your own business.
7. With the help of Digital Marketing you can earn as an Affiliate Marketer while studying or while doing some other work.
8. Digital marketing make you that much eligible so that you can earn very nice passive income while sleeping.
9. If you know digital marketing you can start your own digital marketing agency and provide services.
10. If you learn digital marketing you can do freelancing for many customers and companies together.